ic! berlin AMG Collection

Mercedes-AMG x ic! berlin: Where Luxury Meets Innovation in Eyewear

In a harmonious fusion of luxury and innovation, Mercedes-AMG and ic! berlin have embarked on a joint journey since 2020 to redefine the boundaries of contemporary eyewear. While Mercedes-AMG represents opulence and dynamism in the automotive world, ic! berlin comes from the vibrant creative scene of Berlin. At first glance, this partnership may seem like an unlikely pairing, but dig deeper and you'll discover a shared ethos of meticulous craftsmanship, uncompromising quality and a relentless pursuit of individual expression.

With eleven styles already introduced and four more scheduled for release this year (2 opticals - AMG12 and AMG14, and 2 shades: AMG13 and AMG15), the collaboration has resulted in a collection that is anything but ordinary. Each piece is a testament to the marriage of precision engineering and artistic ingenuity, resulting in eyewear that transcends mere functionality to become true works of art.

ic! berlin amg14
ic! berlin amg14

The AMG14 frame from the Mercedes-AMG and ic! berlin '24 collection

At the heart of this collaboration is a commitment to pushing the boundaries of design and materials. The innovative use of carbon fiber, particularly the groundbreaking FLEXARBON®, sets these eyewear pieces apart, offering unparalleled durability and flexibility without sacrificing style. Whether it's the bold lines of the frames or the avant-garde lens designs, every detail has been meticulously crafted to capture the essence of Mercedes-AMG's unmistakable expression.

ic! berlin amg13
ic! berlin amg14

The AMG13 frame from the Mercedes-AMG and ic! berlin '24 collection

What truly sets the ic! berlin AMG collection apart is its fearless embrace of color. From vibrant hues like crocus and ultraviolet to timeless shades of black and Venice green, these eyewear pieces are a celebration of individuality and self-expression. Each model is a canvas waiting to be embellished, allowing the wearer to make a bold statement with every glance.


But beyond aesthetics, the Mercedes-AMG x ic! berlin collection is designed for everyday use. These are not just fashion accessories; they are tools for living life to the fullest. Whether you're cruising the open road or navigating the urban jungle, these eyewear pieces are designed to withstand the rigors of modern life while exuding an air of effortless sophistication.

The AMG15 frame from the Mercedes-AMG and ic! berlin '24 collection

In a world where mediocrity reigns supreme, the Mercedes-AMG x ic! berlin collaboration stands as a beacon of excellence. It is a testament to what happens when two iconic brands come together in pursuit of a common goal: to create something truly extraordinary. So the next time you slip on a pair of Mercedes-AMG x ic! berlin glasses, remember that you're not just wearing eyewear - you're making a statement that speaks volumes about your commitment to quality, innovation and individuality.

We at Modern Day OptX are proud to be a certified retailer of innovative ic! berlin eyewear in Manhattan, New York. As we introduce the Mercedes-AMG x ic! berlin collection to our discerning clientele, we invite you to experience the unparalleled elegance and sophistication that ic! berlin has to offer. Visit our Modern Day OptX store at 463 Amsterdam Ave in Manhattan, New York to discover the full range of ic! berlin eyewear collections.

Written byEmily Barnett

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